Compare the Top Rewards and Incentives Software in Europe as of April 2026

What is Rewards and Incentives Software in Europe?

Rewards and incentives software helps organizations design, manage, and track programs that motivate employees, customers, or partners through points, bonuses, discounts, or other benefits. It automates reward allocation based on performance metrics, sales achievements, or engagement levels, enhancing motivation and loyalty. The software often includes features for customizable reward catalogs, goal setting, real-time tracking, and analytics to measure program effectiveness. Integration with HR, CRM, and sales platforms ensures seamless data flow and personalized experiences. Rewards and incentives software is widely used to boost productivity, customer retention, and overall satisfaction. Compare and read user reviews of the best Rewards and Incentives software in Europe currently available using the table below. This list is updated regularly.

  • 1
    Motivosity

    Motivosity

    Motivosity

    Motivosity is an employee recognition and rewards platform that helps companies build stronger culture, increase engagement, and foster connection. From peer-to-peer appreciation to manager bonuses, milestone celebrations, and lifestyle rewards, Motivosity makes it easy to show gratitude at scale. Employees can redeem rewards through Amazon, PayPal, branded swag, and more. HR teams get tools for surveys, engagement tracking, and analytics—all integrated with Slack, Teams, ADP, Workday, and most HRIS platforms. It’s simple to use, quick to implement, and drives real results: Motivosity customers see lower turnover, higher eNPS, and deeper peer connection. With customizable rewards, lifestyle spending accounts, and built-in feedback tools like MV6, Motivosity gives HR leaders a modern way to support employee well-being, boost morale, and build cultures of gratitude that actually stick.
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  • 2
    Tremendous

    Tremendous

    Tremendous

    Tremendous is the global payouts platform for businesses sending gift cards and money at scale. Trusted by 20,000+ leading organizations, Tremendous has delivered billions of rewards and enables businesses to reach recipients across 230+ countries and regions. Recipients have 2,500+ payout options to choose from, including gift cards, prepaid cards, cash transfers, and charitable donations. From research incentives to marketing and sales rewards to employee recognition programs, the free-to-use platform makes it easy to send thousands of payouts quickly. Getting started is simple: add a funding method and place your first order in minutes. Teams can send rewards via bulk upload, integration, or API. Tremendous automates language translation, currency conversion, tracking, and reporting, and includes built-in fraud controls. The result? Teams can focus on the work that matters most while Tremendous handles all the payout details.
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    Starting Price: $0/month
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  • 3
    Awardco

    Awardco

    Awardco

    Awardco is employee rewards and recognition that builds culture with custom recognition programs, incentivizes performance and participation through sales, safety, and wellness and wellbeing initiatives, and powers modern engagement strategies with the largest reward network in the world and the most customizable solution available.
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  • 4
    Level 6

    Level 6

    Level 6

    Level 6 is North America’s leader in agile, end-to-end solutions for channel sales incentives, employee rewards and customer rebates. We take the best features of a traditional incentive agency, combine those with the enterprise capabilities of high-tech SaaS firms, and include unlimited customization and enhancements to provide a one-stop shop for everything needed to support a world-class sales incentive program for your channel partners. Level 6 has been a leader in fully-managed incentive solutions since 2005. Our team of dedicated professionals focuses solely on developing channel sales incentives, employee rewards, customer rebates, and other incentive initiatives for our valued partners. Don’t compromise with subscription-based SaaS models. Get exactly what your organization needs with our single-tenant, bespoke web applications. These solutions allow for truly unlimited customization. Our 100% Client Satisfaction speaks for itself.
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  • 5
    giftmall

    giftmall

    giftmall

    giftmall is an international provider of gift card solutions for simple, accessible, and effective corporate gifting. After 13 years on the market, led by the principle of win-win partnerships, giftmall has earned the trust of 2,000 clients and 1,000 brand partners. The company’s products include the giftmall multibrand card and brand gift cards from more than 3,000 brands in 45 countries. The company’s tech solutions include: 1. giftmall business account, a self-service tool for companies to effectively engage employees, build customer loyalty, and strengthen partner relationships across Europe; 2. giftmall API, an integration solution for clients who want to automate the gift card distribution from their CRM, ERP, HRM systems or streamline loyalty programs; 3. giftmall white label, a customised catalogue, for the businesses that want to maintain their brand’s visual identity in gifting but have access to giftmall’s choice of brands.
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    Starting Price: $0/month
  • 6
    Applauz Recognition
    Applauz is an award-winning employee recognition platform equipped with all the essential tools to support and reinforce an active and flourishing company culture. Let coworkers easily recognize each other with meaningful messages, company badges, and redeemable reward points. Managers gain access to comprehensive company culture reports that provide clear and actionable insights into how engaged their workforce is. Enable seamless peer recognition through heartfelt messages, recognize using company badges, and reward your employees with redeemable Applauz reward points. Empower managers with access to comprehensive employee engagement reports and company culture analytics, offering clear and actionable insights into the level of engagement within their workforce. Applauz is an excellent choice for companies seeking to enhance their overall HR benefits package and elevate team performance and communication.
    Starting Price: $3.75 per month
  • 7
    incentX

    incentX

    incentX

    incentX is the go-to sales commission software for businesses that prioritize efficiency and clarity. It's designed to make complex tasks feel simple. Everyone works in harmony by aligning your sales team's targets with company goals. Forget manual calculations; incentX handles them in moments. With smooth integrations like SAP and Oracle NetSuite, your data flow remains uninterrupted. Our analytics don't just provide numbers; they offer actionable insights that inform your strategies. Streamlined operations mean fewer mistakes and a unified approach across all departments. And when it comes to customer interactions, incentX ensures they're meaningful, fostering stronger relationships. Choose incentX and experience a smarter way to manage incentives.
    Starting Price: $65 per user per month
  • 8
    Kademi

    Kademi

    Kademi

    Kademi helps companies turn transactional relationships into long-term valued partnerships by onboarding partners, incentivizing sales growth, and rewarding loyalty. Explore the powerful features behind Kademi’s all-in-one PRM Software that customers use to build highly successful channel partner solutions. Manage the entire lifecycle of partners from onboarding, automating engagement, targeting, and managing data. Tools to incentivize partners to achieve sales targets, calculate payouts, and reward sales growth and loyalty. Sell product online using Kademi’s eCommerce capabilities and set up workflows to collect payments. Share enablement resources, launch targeted online training courses, and certify and reward training outcomes. Discover the reasons why companies worldwide are turning to Kademi’s partner management software to deliver their B2B solutions.
    Starting Price: $800/month
  • 9
    Vantage Circle

    Vantage Circle

    Vantage Circle

    Vantage Circle is a global employee recognition software that provides AI-powered SaaS-based solutions to help companies engage their employees in a meaningful way. It is one of the top global award-winning platforms that is trusted by 700+ corporations with 2+ million active corporate users across the globe. Some of the reputable clients include Bosch, Wipro, Coinbase, Cognizant, Wells Fargo, and Infosys. Standout features include: -Comprehensive 360 Social Employee Recognition -Customizable White-Labeled Platform -Amazon Integration for Rewards Access to 10+ Million Products -Extensive Corporate Discounts & Perks Network -Global e-Gift Cards, Merchandise & Experiences -Intuitive Analytics Dashboard with Manager Insights -Direct Recognition on Teams and Slack -Listening Tool for Employee Opinion and Feedback
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    Starting Price: $2.50
  • 10
    Guusto

    Guusto

    Guusto

    Recognition built to impact frontline retention. Not another points program! Start in minutes, not months, with a free single user account that can send rewards to anyone. Flexible delivery to reach deskless workers through web, mobile app, TV displays and print options that require no technology to redeem. 5X IMPACT of your budget - only pay for people who can give recognition, there are no markups, unclaimed gifts are credited back, and 1 day of clean water is donated with every gift sent. Pricing that allows you to crawl-walk-run. Free - $0/month (single user sending rewards) Lite - $125/month (single user sending/scheduling bulk rewards) Essential - $2.50/seat/month (Peer-to-Peer Program) Premium - $3.50/seat/month (Peer-to-Peer Program)
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    Starting Price: Free
  • 11
    Kudos

    Kudos

    Kudos®

    Kudos® is an employee recognition and engagement platform that helps organizations build a culture of appreciation. It combines recognition, celebrations, communication, programs, and analytics in one solution. Employees and managers can send recognition tied to company values, choose points, and add images or GIFs. Gamified goals and peer prompts encourage regular participation so recognition is shared broadly. Milestone celebrations for birthdays, anniversaries, and onboarding are automated, while targeted announcements ensure important updates are seen and tracked. Awards, Nominations, and Incentives make it easy to celebrate achievements and drive participation. Analytics reveal trends and cultural impact, enabling leaders to refine programs. Kudos supports Arabic, Chinese, Czech, English, French, Greek, Japanese, Polish, Portuguese, and Spanish.
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    Starting Price: $3.25
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    Bucketlist Rewards

    Bucketlist Rewards

    Bucketlist Rewards

    Bucketlist Rewards is an employee recognition platform that helps organizations celebrate achievements, reinforce company values, and improve engagement across teams. The platform supports peer-to-peer recognition, manager recognition, nominations, and automated milestone celebrations for birthdays and work anniversaries. A global rewards catalog gives employees access to gift cards, experiences, donations, merchandise, and custom company rewards. Bucketlist includes mobile access for frontline teams, customizable branding, division-specific budgets, approval workflows, and integrations with HR systems and communication tools like Slack and Microsoft Teams. Real-time dashboards help organizations track participation and engagement trends. Together, these features make it easy to build a scalable, meaningful recognition program that strengthens culture and helps employees feel valued.
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    TrueLoyal

    TrueLoyal

    TrueLoyal

    TrueLoyal is an AI-powered loyalty platform built for multi-channel consumer brands that want to increase retention and lifetime value. It helps businesses design, launch, and optimize loyalty programs that connect seamlessly across online, offline, and distributor channels. With features like receipt scanning, gamification, predictive consumer insights, and personalized engagement, it ensures brands can build long-term customer advocacy. TrueLoyal integrates with existing systems through pre-built connectors and an open API, making it easy to connect with eCommerce, POS, and marketing platforms. Brands across industries such as automotive, beauty, food, and retail have reported dramatic increases in customer retention and repeat revenue. Backed by proven case studies, TrueLoyal positions itself as the central hub for customer retention strategies.
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    Runa

    Runa

    Runa

    Runa offers digital value infrastructure that provides the tools you need to build embedded payout, reward and incentive experiences. The Runa Network provides a wide range of digital payout types including gift cards, prepaid cards, subscriptions, donations, cryptocurrencies and more. With Runa, companies can pay the people they serve in any form of digital value, anywhere, instantly. Runa’s infrastructure and network facilitate payouts, helping businesses expand their reach, retain their users, and modernize the way they manage and transfer money: instantly, internationally, and free of charge for the senders and the recipient.
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    Starting Price: Free
  • 15
    Assembly

    Assembly

    Assembly

    Assembly is an automated, all-in-one communication, collaboration, and engagement hub that helps organizations engage, find meaning, stay informed, and save time at work. It's a flexible platform that brings together people, knowledge, and engagement into one secure place. From peer-to-peer recognition and nominations to announcements, wins and anonymous suggest boxes, your team will see immediate improvements in morale, collaboration, and knowledge sharing. Engage your team Building a community is challenging in today's world, and effective communication, engagement, and cross-functional collaboration are essential for retention and workplace happiness. Make collaboration seamless Get your team in sync to maximize problem-solving and decision-making. Get structured feedback, run more effective meetings, and hold team stand-ups to ensure alignment. Built-In Integrations Engage where you already work. Enjoy over 40 integrations to make work easier and seamless.
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    Starting Price: Free
  • 16
    Tango Card

    Tango Card

    Tango Card

    We're the rewards and payments people. We bundle easy-to-use technology, desirable rewards, and expert service to help companies get the most out of their reward and incentive programs—from customer loyalty and employee engagement to wellness and research participation. With our leading reward-delivery technology, customers can instantly deliver digital gift cards to their recipients, maximizing impact and driving real business results. Our approach to reward delivery is simple—from our technology to our pricing. - No transaction fees - Instant delivery - Customizable email templates - Free recipient support - International reward options - Reward catalog filled with 1000+ gift cards, prepaid cards, and donations - Reward solutions are free in most cases
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    Starting Price: Free
  • 17
    Blueboard

    Blueboard

    Blueboard

    Blueboard is an employee recognition and incentives platform powered by hand-curated experiences (both in-home, and out in the world). We make it easy for companies to give meaningful employee rewards, incentives and gifts—from one-of-a-kind to once-in-a-lifetime experiences. Ignite your recognition program with experiential rewards and incentives. Experiential employee rewards—from spa days, to concerts and surf lessons, to bucket list travel adventures—are the best way to recognize and incentivize your top people. ‍ Unlike cash or gift cards, experiential rewards actually feel rewarding. They celebrate employees as real people, creating strong relationships built on mutual gratitude and respect. And they generate conversations and shareable stories that build buzz and excitement around your recognition efforts.
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    Xoxoday

    Xoxoday

    Xoxoday

    Xoxoday powers rewards, incentives, and loyalty programs for 5,000+ companies worldwide, including Freshworks, Infosys, Capgemini, AT&T, H&M, and more, that help them engage and retain their employees, customers, and partners. With $1B+ annual GMV and 250+ integrations (MS Teams, Slack, Salesforce, HubSpot, SAP, and more), we make it simple for teams across HR, sales, marketing, and CX to drive measurable impact - boosting engagement, conversion, and retention. Headquartered across 12 global offices, including the US, Xoxoday delivers secure, scalable, global and flexible solutions. Our product suite: 1. Empuls - An all-in-one employee engagement tool with recognition, rewards, surveys & incentives 2. Plum - A global rewards marketplace including gift cards experiences, travel, merchandise, digital subscriptions, wellness, and charity donations 3. Loyalife - An enterprise-grade loyalty solution for customers, channel partners, banks, payment providers and reward platform.
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    Preferred Patron Loyalty

    Preferred Patron Loyalty

    Preferred Patron Loyalty, LLC

    Preferred Patron Loyalty is the leading loyalty and gift card solution in the market. Designed for companies of all sizes, Preferred Patron provides incentive promotions, multi-channel marketing, visitor loyalty management, and gift card management capabilities within a suite. With Preferred Patron Loyalty, you can increase your engagement by leveraging e-mail and SMS to reach your customers. The solution incorporates incentive-based promotions, such as Coupons, Rewards, Appreciation, Recognition, Referral, Miss You, Cash Back, and more. Operate standalone or leverage one of our seamless integrations, including Square POS, VendHQ POS and Shopify ECommerce!
    Starting Price: $149/month
  • 20
    Kangaroo Rewards

    Kangaroo Rewards

    Kangaroo Rewards

    Drive customer loyalty and growth with Kangaroo Rewards, a leading omnichannel loyalty engine trusted by thousands of SMBs and Fortune 500 companies. Craft hyper-personalized engagement with targeted rewards, automated marketing, and your own branded app. Witness average order values soar as customers feel valued, spend more, and return for more. Streamline operations with effortless setup and expert support. Our laser-focused data insights optimize your program, maximize ROI, and fuel pure profit. Kangaroo integrates with leading POS, eCommerce, and marketing platforms like Shopify, Lightspeed, Magento, and Mailchimp.
    Starting Price: $99/month
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    Rallyware

    Rallyware

    Rallyware

    Rallyware transforms every seller into a top performer with one platform personalizing smart to-dos, learning, and engagement activities – right in the flow of work. Rallyware makes the seller more proactive and engaged using of-the-moment activities tailored just for them, based on their goals, progress, and real-time company KPIs. Every activity on Rallyware’s handheld platform engages the seller while ramping up their sales productivity. Global retailers like Fleet Feet use Rallyware to drive sales +140%, while noted brands like Nike, Casio, and Tupperware trust this platform to be an AI copilot for their sellers, guiding them in everything from learning & development and onboarding to sales incentives. In addition to Rallyware’s highly personalized and gamified experience for sellers, leaders love the platform because it provides actionable intelligence on seller behaviors, reduces operational overhead, and generates measurable business outcomes with cutting-edge AI
    Starting Price: $60,000/year
  • 22
    Compright

    Compright

    Compright

    Compright provides better compensation planning, easier than you think. Payroll is the largest expense for most organizations, yet many still use complex and error prone spreadsheets to plan and allocate salary, bonus, and stock. It’s time to scrap the spreadsheets and adopt a modern, cloud-based solution. Compright is a unique solution targeted at organizations with a few hundred to several thousand employees. It’s surprisingly affordable, simple and fast to implement, and easy to use. More importantly, it enables organizations to move compensation from an administrative challenge to a strategic tool to drive higher performing organizations. Leveraging artificial intelligence and robust data, managers can make better pay decisions.
    Starting Price: $1/employee/month
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    Paylode

    Paylode

    Paylode

    Paylode is the leading customer perks platform for companies that want to launch an amazing perks program without the burden and expense of building one in-house. Paylode is like having an entire partnerships team in your corner. We vet and pre-negotiate thousands of perks offers from top consumer brands, and provide easy no-code tools to save companies massive amounts of time and overhead. Integrating perks into the customer experience adds immense value to your product at a time when everyone is scrutinizing their budgets and looking for ways to save. Perks programs increase conversion rates, retention, engagement, and satisfaction while unlocking a new stream of revenue for your company.
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    Reward-It

    Reward-It

    Reward-It

    We work with brands large and small, in the UK and further afield, to provide retail gift and loyalty solutions with great results. Retailers love our gift and loyalty systems because they’re scalable, easy to use, and simply effective. Customer loyalty is a driving factor in retail success. For many independent retailers, the majority of business comes from existing customers – so it’s important to make sure your customers keep coming back to you. A loyalty system helps to increase customer loyalty and incentivizes higher and more frequent spending at your shop. By offering loyalty cards, you also encourage new customers to start spending at your store. Loyalty cards increase your brand value as customers will start to engage more with your business and they will have a better experience when making purchases from your store.
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    My Incentives

    My Incentives

    GRG India

    My Incentives is a world-class Channel Partner Incentives & Sales Incentives platform. Bid goodbye to the stress of creating incentive campaigns, collating sales data and doing complex calculations to pay compensation and incentives to your sales teams and channel partners. With My Incentives, you can create and manage multiple commission or incentive plans, gamify the campaigns, set the rules for calculation and enable timely payouts in the form of cash or points that are redeemable against a wide catalog of rewards from top brands. Boost the performance of your sales team with timely incentive and commission payouts. From retailers, stockists, distributors to more, incentivize your channel partners to boost sales. Keep the frontline employees at your stores and outlets motivated with regular incentives.
  • 26
    appyReward

    appyReward

    appyReward

    appyReward is the best rewards-based app that comes integrated within your favorite marketing, survey, or video platforms (Oracle Eloqua, SurveyMonkey, Typeform, Mailchimp, ActiveCampaign, Zoom, etc.). The app helps you deliver the most successful campaign at a lower cost. By choosing the right gift and setting the most appropriate campaign to your budget, you can instantly reward your audience and track all results in real time. appyReward for online survey tools Offering the right gifts to the right respondents can help you encourage your audience to complete your survey (SurveyMonkey, Typeform, Google Forms). Those respondents’ answers are probably relevant, and you may want to give them extra encouragement in exchange for the completion of the questionnaire. - Reward survey respondents directly or via sweepstakes entries - Purchase e-gift cards or upload your own corporate gift - Automate, monitor & control the distribution of your incentives - Launch campaigns for US
  • 27
    Evabot

    Evabot

    Evabot

    Closing gifts, Holiday gifts, ABM workflows, Birthday gifts, Employee onboarding, Events. Set it up and make any gifting workflow a ‘one click’ experience. Eva just needs the name, email or mobile number of the recipient to create a ‘gift link’. This gift link then gets shared with the recipient. The recipient just clicks the ‘gift link’. Eva chats with them and asks a few fun questions to learn their tastes and preferences. This is where we can cue them to take the custom actions you want. Eva delivers the perfect gift box tailored to the recipient’s tastes, packaged in your own branded boxes and with a handwritten note. With every gift you send out, Eva gets you valuable personal insights about your customers, prospects and employees. Right from whether they are a coffee connoisseur to what they love to do over the weekend. And even their birthdays and t-shirt size! All this goes straight to your CRM/HRMS.
    Starting Price: $59 per month
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    BHN Rewards

    BHN Rewards

    BHN Rewards

    Send digital gifts to your customers, employees, or partners through BHN Rewards (formerly Rybbon.) An innovative digital gifts management platform, BHN Rewards enables market research firms and corporate researchers to personalize and simplify the entire reward experience. Marketers can send and track digital gifts to boost their campaigns, while market researchers can deliver incentives by email as digital gift cards. BHN Rewards works with leading marketing tools, such as HubSpot, Qualtrics, SurveyMonkey, and Marketo. Send digital e-gift cards, prepaid virtual Visa, Mastercard, Amazon, and more with BHN Rewards (formerly Rybbon). Our Global Choice feature makes sending international rewards a breeze. Just specify a reward value and we auto-curate your lists, showing your recipients only the rewards that work in their country.
    Starting Price: $1.00/one-time
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    Voucherify

    Voucherify

    Voucherify

    Voucherify is an API-first, cloud-based promotion and loyalty management platform for digital teams. It assists in growing customer loyalty, acquiring new customers, and boosting revenue with targeted incentives and contextual rewards. We help companies of all sizes launch, distribute and track customized coupon, gift card, referral, discount, loyalty programs, and giveaway campaigns and landing pages like e-commerce giants do, but at a fraction of the cost. As of today, Voucherify has earned the trust of over 300 customers (among them Clorox, Pomelo, ABInBev, OVO Energy, SIG Combibloc, DB Schenker, Woowa Brothers, Bellroy, or Bloomberg) and serves millions of consumers through thousands of promo campaigns around the globe.
    Starting Price: 0
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    Whisqr Loyalty

    Whisqr Loyalty

    Whisqr Customer Engagement

    Whisqr is the easiest way to get a highly customized Loyalty Program for your business or brand. Whisqr's Loyalty Program will provide your business with the option to reward a wider range of options than any competing program, using your businesses branding, and provides your customers with the option of using paper, plastic or mobile punch cards. We also provide an API for POS, website and native app integration, an out-of-the-box business branded PWA, WordPress plugins, printed display materials and tablet software, website widgets, and much, much more. Try Whisqr. It's powerful, easy to use, and you and your customers will Love it.
    Starting Price: Free DIY Option
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